A Look At The Demographics Of YouTube Users

To talk about YouTube demographics, you first need to define what a “YouTube user” is. The most common definition is someone who has watched at least one YouTube video in the past month. That’s how advertisers measure engagement on their campaigns, and it also gives you some insight into how YouTube fits into your daily lives.

YouTube Is The Second Largest Search Engine

It should no longer be surprising that YouTube has become the second-largest search engine today. It’s bigger than all other popular search engines combined. In fact, it has more daily users than popular social media sites combined – and that’s just one reason why so many people want to use YouTube as a platform for their content creation or marketing efforts.

YouTube Users Are More Likely To Be Female

You may have heard that YouTube is a popular platform for video content, but did you know that it’s also one of the most-used websites in the world? In 2019, there were more than 1 billion users on YouTube alone every day.

The Majority Of YouTube Users Are Ages 18-34

According to data from a recent study, YouTube is one of the largest search engines in this day and age. The majority of YouTube users are 18-34 years old – 56% fall into this age range compared to only 9% who are 55 or older.

This makes sense considering that many parents will have their kids watching YouTube videos on their phones and tablets while they’re at work or taking care of other things around the house–but it also means there’s a lot more room for growth among older YouTube demographics!

YouTube Users Tend To Be Well Educated And Middle Class

In general, YouTube users tend to be well-educated and middle-class. They’re more likely than other internet users or social media users to have a college degree and live in households with an annual income of $75k or more.

YouTube Users Mostly Watch At Home On A Computer

The majority of people who use YouTube do so at home on a computer, not on a mobile device. The site is the second-largest search engine in the world and has more than 1 billion active users every month.

Most People Who Use YouTube Are Women In Their 20s And 30s

The majority of YouTube users are women in their 20s and 30s. This is not only because more women than men use the platform, but also because those who do tend to be younger.

Recent data shows that while older generations may prefer the most commonly used social media sites, younger people tend to gravitate toward platforms where they can share short clips instead of longer status updates or text posts on the news feed format of popular social media sites.